Digital marketing

The 12 careers in Digital marketing are covered in this articles,These are: Analytics Manager Content Marketing or Content Manager CRM and Email marketing Manager Digital Agency Account Manager and Sales Director Copywriter Digital Director or Head of Digital (also known as Chief Digital Officer or CDO) Digital Marketing Manager and Web Manager Ecommerce Manager PPC Search Manager Search Manager / SEO Manager Social Media Manager or Community Manager Web Developer and Web Designer Depending on the size of the company, a “Head of” or “Manager” role such as Digital Marketing Manager or Ecommerce Manager may be a single person in the team (often a more junior role in smaller companies) or may have other staff in digital roles reporting into them (typically a more senior role in a larger company). We have written the job specification such that the roles can be amended for these different sizes of company and scope of work. The Digital marketing job descriptio

  How to Price your Service as a Digital marketer So, today were going to talk about something that you all wonder about and its the very simple concept of what you should be charging your clients,  And today,I am going to clarify it for you, Im going to make it very very very simple and going to paint the picture for you of why that makes sense. So, let me make that make sense. You can charge people based on the value that you deliver, you can charge people based on the value that you deliver. In other words, if youre offering a service that helps businesses grow and you say: Hey, I want to charge you 5000 dollars a month but as a result from working with you, they only make 3000 dollars a month. Then youre over charging my friend, you are over charging my friend. And then if you are sitting there like: Oh myGosh Wasiu, I dont really know what kind of results my campaign yields so I don't know what to price and you don't know enough about your business or service and yo

Welcome to the bright side of branding, business, and being your own boss.We all know what we  like when we;re hitting a really good stride in our business and we feel like we have got a ton of momentum and then all of a sudden you hit that plateau and you feel like your audience and your community is bored, they have completely disengaged, and you are kind of in a rut.We have all been there.It happens from time to time and I wanted to address this with the three As of gettingout of a social media lull.The first A is: Attention .If your community has gotten a little bored with your content and you seem to be hitting a plateau with your engagement, it's time to grab their attention.One of the easiest ways to do this is capitalize on stories.Stories are a fairly new piece of the social media playing field, but they;re a really great way to stay top of mind.Why?Well, for example, Facebook stories are underused like crazy.You know what happens when you start using Facebook stories?

 January may be when people set their New Year’s resolutions and hit the gym, but March and April are when people decide to get fiscally fit. These months are the most popular time of the year to open financial investment accounts. When I opened my first investment account, I went to a physical location and sat down with an adviser to talk about my options. But that’s not the way people are shopping today. The way people are discovering information and narrowing down their options has fundamentally changed. In this Age of Assistance , people expect their shopping experiences to be frictionless, personal, and helpful. We wanted to dig into how people are shopping for financial investment products and services, so we partnered with the Boston Consulting Group. Our key takeaway? Wealth management customers at all levels rely heavily on digital to help them make decisions at every step of their journey—even if they don’t sign up for an account online. Researching early

We know the ability to read reviews before making a decision is incredibly empowering. From what to order at a restaurant to which is the best washing machine for a small apartment, the consumer review is a critical source for shoppers evaluating purchase decisions. And that’s showing no signs of slowing down. We’ve seen that searches for the “best” product and product “reviews” continue to rise. But we’re seeing an evolution in the type of review people find valuable and the vast number of topics they are seeking advice on. People are looking to others just like them to virtually try before they buy . To better understand how and why people are tapping into others, I sat down with Google’s Head of Ads Research and Insights Sara Kleinberg to discuss what her team has been finding in Google data and hearing from consumers. So what are you seeing that’s new? Sara Kleinberg: People want to know what they’re getting into before they make purchase decisions, but t

Apply for roles with polished CVs and covering letters In this write up, I’ll show you how to create a CV that clearly shows potential employers what you can offer. You’ll also learn how to write a clear and persuasive covering letter that can land you that all-important interview. Let's start with how to write a great CV. Think of your CV as a written summary of your personal, professional and social attributes that proves why you're the ideal candidate for a job. While there are no official rules for how it should look, here are some key points you’ll definitely want to include: - your contact information—such as your name, phone number and email - a summary section at the top, describing in 2-3 sentences who you are and what you have to offer - details of your previous work experience, including company names, job titles, and start and end dates - add a brief summary of your roles and achievements that emphasise the skills require