The Top Three In-Demand Digital Marketing Skills & What They Pay

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The Top Three In-Demand Digital Marketing Skills & What They Pay

 

GiannaphotoAugust2017Digital marketing skills, specifically tech-based skills, continue to drive demand for high-end, niche talent in the 2017 marketplace. With the limited talent pool available in the U.S., professionals with these skills are seeing a surge in their value from businesses looking to integrate new technologies and strategies to get an edge over their competitors.
Companies that hope to continue to grow and expand in 2018 should consider hiring for these digital marketing skills that are in high demand. To land the talent you need with these skills, you need to offer a competitive salary based on the average ranges found below, sourced from Mondo’s 2017 IT & Digital Marketing Salary Outlook and ongoing market research.



Martech & Marketing Automation

Avg. Salary Range: $80,000 to $130,000

 UX
Avg. Salary Range: $70,000 to $180,000
Businesses now understand that the user experience (UX) is about more than just design. Today, UX centers around the behavioral science behind the decisions that customers make and how the UX can be improved to produce certain behaviors, like following through with a product purchase.

Machine Learning

Avg. Salary Range: $90,000 to $150,000
Rounding out this list of the most in-demand digital marketing skills is machine learning. While considered a more tech-based skill set, machine learning skills can be invaluable in developing systems and solutions that can access marketing data and use it to learn and identify insights and actions on their own.

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To your Success
Wasiu Folorunsho Emiola
 Founder (W3FEnterprises,Lagos,Nigeria)
Questions:call me directly :+2348079791052

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